![]() ![]() Plus, it’s easy to forget how much VHS tapes used to cost.Īfter crunching the numbers, the team realized it will take 80 rents for them to even break-even. Plus when people want the movie, they want it now. ![]() But it did.Įventually, the idea of selling VHS online was born. It seems absurd that one of the largest media companies in the world could come from those two desires. In 1997, all I knew was that I wanted to start my own company, and that I wanted it to involve selling things on the internet. I had no idea what would work and what wouldn’t. They wanted something that already exist and take it to sell online because Amazon has proven the potential of e-commerce. They want something that can scale, and something that people use over and over again. Reed, a friend and former investor of Marc who he’s carpooling together, got in the way however, warning him customizing a unique product for every customer is too difficult. Before the idea of Netflix took hold, Marc had a thousand ideas from personalized shampoo and surfboard to dog food. ![]()
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